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CRM for education

CRM for Education Companies

Manage courses, participants and certificates from one place. Automate marketing, collect feedback and track revenue per course in real time.

120+ education companies use AutoCRM
AutoCRM - CRM pro vzdělávací firmy

Trusted by education companies and training centers

TRIDODr. MaxČZUČEBHudy SportEnbraECG ElectroLamarkRemakPremier ClinicStrunkMITELPeperle Auto

Sound familiar?

Problems every education company faces

If any of this sounds familiar, you're not alone. AutoCRM solves these education-specific problems systematically.

Excel instead of a proper system

Course participant lists live in Excel. Nobody knows who registered, who paid and whose certificate is expiring.

Lost course feedback

Course evaluations are collected randomly — paper forms or not at all. Valuable feedback is never analyzed.

Manual certificate generation

Certificates and diplomas are filled in manually from a template. Each course takes hours of admin work and errors are common.

No marketing automation

Course invitations are sent manually. There's no system for follow-up, upselling or remarketing to past participants.

Scattered communication

Communication with participants happens via email, phone and social media. Information gets lost and responses are duplicated.

No revenue tracking per course

You don't know which courses are profitable and which are losing money. Cost analysis per instructor, venue and marketing is missing.

Sound familiar?

We'll show you how AutoCRM solves these problems — in less than 30 minutes.

Key features

Features education companies need

AutoCRM is tailored to the specific needs of education companies — from participant management through certificate automation to marketing campaigns.

01

Participant & course management

Complete participant database with full history — completed courses, certificates, payments, feedback. Online enrollment via web with online payment.

02

Course & capacity planning

Visual calendar with course, instructor and room planning. Automatic capacity, conflict and instructor availability checks. Waitlists for full courses.

03

Automatic certificates & diplomas

After course completion, a certificate is automatically generated from a prepared template. The system tracks certificate validity and alerts on approaching expiry.

04

Email marketing & automation

Automatic invitations to new courses, pre-start reminders and post-completion follow-up. Participant segmentation by interests and history.

05

Surveys & feedback

Automatic post-course surveys. Instructor, content and organization ratings with clear charts and trends.

06

Course financial reporting

Track revenue, costs and profitability per course. Occupancy analysis, average price per participant and marketing campaign ROI.

Manage courses more efficiently

Get access to a CRM system designed for education companies. No commitments, no credit card.

14 days free — full functionality — no commitments

Education types

AutoCRM for your type of education

Whether you run a language school, requalification center, corporate training or online courses — AutoCRM adapts to your processes.

Language schools

Student, group and language course schedule management. Progress tracking, testing and automatic level reassignment.

  • Student records with levels and progress
  • Automatic schedules for group and individual courses
  • Online enrollment and course payments

Requalification & professional courses

Accredited course management focused on certification. Certificate validity tracking and automatic recertification alerts.

  • Accreditation and certificate validity records
  • Automatic certificate expiry alerts
  • Integration with accreditation bodies

Corporate training

Training plan management for corporate clients. Order, instructor and venue management with company invoicing.

  • Corporate client and training plan management
  • Automatic per-participant company invoicing
  • Training goal completion reporting

Online courses & e-learning

Online course management with registration, payment system and content access. Integration with LMS platforms.

  • Online registration and automatic payments
  • Integration with Moodle, LearnDash and other LMS
  • Course completion tracking and automatic certificates

Integrations

Connect AutoCRM with education tools

AutoCRM integrates with systems and tools commonly used by education companies.

AutoCRM

AutoCRM integrates with systems and tools commonly used by education companies.

LMS platforms

Integration with Moodle, LearnDash, Teachable and more. Participant, course and result synchronization.

Payment gateways

GoPay, Comgate, Stripe — online course payments directly from the enrollment form. Automatic payment matching.

Email & marketing

Mailchimp, Ecomail, custom SMTP. Automatic campaigns and segmentation by course history.

Video conferencing

Zoom, Google Meet, MS Teams — automatic meeting creation and link distribution to participants.

Accounting systems

Money S3, Pohoda, ABRA — automatic invoice export and VAT records.

Case studies

How AutoCRM helps education companies

See how real education companies use AutoCRM for course and participant management.

Language school — 50% admin reduction

Language school — 50% admin reduction

A language school with 800 students automated enrollment, scheduling and invoicing. Admin work dropped from 20 hours per week to 10.

Případové studie
Training center — 3x faster certification

Training center — 3x faster certification

A professional course center automated certificate generation. Instead of 3 days post-course, participants get certificates within an hour.

Případové studie
Corporate training — visibility for 2,000 participants

Corporate training — visibility for 2,000 participants

A training agency connected CRM with invoicing and reporting. Complete overview of courses, participants and revenue in one place.

Případové studie

AutoCRM in numbers

Numbers that speak for themselves

AutoCRM helps education companies manage courses more efficiently and maximize occupancy.

120+

education companies

50%

admin reduction

3x

faster certification

99.9%

system uptime

“With AutoCRM we automated course enrollment and certificate generation. We saved 10 hours per week of pure admin work.”

Mgr. Jana Dvorakova, Director — language school, 800 students

FAQ

Everything you need to know

Answers to the most common questions about AutoCRM for education companies.

Yes. AutoCRM is modular — you can start with just CRM for student management and gradually add course planning, marketing or invoicing. The system grows with you.

After course completion, a certificate is automatically generated from your template with participant details, date and signature. The certificate is emailed and stored in the system. Validity tracking is automatic.

Yes. AutoCRM offers an online enrollment form connected to a payment gateway. Participants enroll, pay and are automatically added to the course — without admin intervention.

After course completion, a survey is automatically sent. Results aggregate into clear charts — instructor, content and organization ratings. You track trends over time.

Yes. AutoCRM integrates with Moodle, LearnDash, Teachable and other LMS platforms. Participant, result and certificate synchronization happens automatically.

AutoCRM tracks revenue and costs per course — instructor fees, venue rental, materials, marketing. You see profitability per course, per participant and per period.

Cost depends on the number of modules and integration scope. Basic deployment takes 2-4 weeks. We'll prepare an exact quote after a free consultation where we map your needs.

Yes. AutoCRM lets you manage courses and participants across locations from one system. Each location has its own calendar, but reporting and CRM are centralized.

Obchodní ředitelka AutoCRM

Bára Ondroušková

Sales Director

We are happy to help

Ready to manage courses more efficiently?

Book a free consultation and find out how AutoCRM can help your education company.

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